TRUE ROOTSMedical Aesthetics

Narek Khachatrian

Co-Founder, Operations & Technology | True Roots

A Patient First, Then a Founder

Narek built True Roots from the patient's side of the table.

As a professional who cares about performance — in business, in fitness, in how he shows up — Narek spent years searching for one practice that could handle everything: hormone optimization, hair restoration, IV therapy, aesthetics, and real physician oversight. What he found instead was fragmentation. A TRT clinic here. A medspa there. A telehealth app that mailed testosterone to his door with no relationship and no integration.

When he partnered with Dr. Valle, the mission became clear: build the practice they both wished existed. One where a physician actually knows your bloodwork, designs your protocol, and connects your hormone optimization to your hair restoration to your aesthetics — all under one roof.

At True Roots, Narek manages operations, technology, and the patient experience. He's also a patient — currently documenting his own Folix hair restoration journey, because he believes the people building this practice should be using it themselves.

What Narek Does at True Roots

Operations:Clinic workflow, scheduling systems, vendor relationships, membership infrastructure
Technology:Website, analytics, A/B testing, booking systems, patient experience tooling
Marketing:Content strategy, social media direction, founder-as-brand content, partnership development
Patient Experience:Everything from the first website visit to the in-clinic experience to post-treatment follow-up
Quality Assurance:Continuously improving every touchpoint based on patient feedback and data

The Folix Patient Journey

Narek is a Folix patient. He's going through the same treatment journey that patients walk through. He documents his sessions, his results, and what the experience is actually like — not as a marketing exercise, but because transparency is how this practice operates.

When you visit True Roots, the systems work because someone who goes through them designed them. The booking flow, the intake process, the treatment room experience, the follow-up — it's all built by someone who knows what it feels like from the other side.

Folix Treatment Journey Photo Series

Have Questions? Reach Out.

Narek is reachable and responsive. Whether you have questions about the practice, want to discuss your experience, or want to know what Folix is actually like from someone who’s done it — don’t hesitate.

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